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Wrigley
Wrigley is a recognized leader in confections with a wide range of product offerings including gum, mints, hard and chewy candies, lollipops, and chocolate. The company has operations in more than 40 countries and distributes its world-famous brands in more than 180 countries.
Wrigley is headquartered in Chicago, Ill., and operates as a subsidiary of Mars, Incorporated, a private, family-owned company founded in 1911. Mars, Incorporated is one of the world’s largest food companies, generating global revenues of $30 billion annually and producing some of the world’s leading brands in six segments that include Chocolate, Drinks, Food, Petcare, Symbioscience and Wrigley.
Business Challenges
- To on-board suppliers from China to their global EDI programs in order to adopt SMI/VMI
- To educate suppliers in China on the processes and benefits of VMI through implementing EDI(with 8 EDI messages)
- To support suppliers in China for the regional time-zone with local languages
Solutions Overview
- Provide educational workshops for Wrigley suppliers in China on the processes and benefits of adopting SMI/VMI, and how EDI is important in the SMI/VMI implementation
- Provide EDI on-boarding services (via IBM Sterling Collaboration Network) to Wrigley suppliers in China to complete the end-to-end accreditation testing with Wrigley hub in the US
- Provide Technical support and helpdesk services to suppliers in China
Business Benefits
- Understanding the benefits of SMI and EDI helps Wrigley suppliers to participate in the EDI programme faster
- Outsourcing helped Wrigley Suppliers to speed up the EDI on-boarding, an reduce the effort and time cycle for both Wrigley China and Wrigley suppliers
- Local support with same time zone and language reduced 80% of the problem solving effort for both Wrigley China and Wrigley US hub
- A single, unified process greatly helped Wrigley simplify the coordination with suppliers and improve response time
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